In an attempt to correct all the Kim haters, Kim Kardashian makes a homemade video proving she wears a size 27 in premium denim. It takes a hop and wiggle to get the jeans on, but Kim proves her size! This video goes to show that jean sizing can be deceiving and different for all body types.
Posted by Julie R. on September 25, 2008 at 1:35 PM
Filed under: Celebrity Fashion, Fashion Forums, Woman's Clothing
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Has anyone ever pointed out to you that your fly was down? The Zip Holder ensures this embarrassing situation will never happen again. This clever little elastic button loop closure will keep your zipper up and is easy to attach from your jeans. What do you think of the Zip Holder?
Posted by Julie R. on August 19, 2008 at 11:26 AM
Filed under: Fashion Advice, Fashion Forums, Men's Fashion, Woman's Clothing
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William Rast is by far one of the hottest denim brands on the market, created by Justin Timberlake and his childhood best friend Trace Ayala. True Jeans wanted to catch up with Trace and find out a little more about the brand and get to know the other face of William Rast. Enjoy!
True Jeans: William Rast is a little bit of LA mixed with Tennessee style; which parts of William Rast's characteristics best describe your personality?
Trace Ayala: The Tennessee part is definitely me! I try to enjoy the same things I did in Tennessee here in LA.
True Jeans: When you and Justin decided to launch the William Rast line of clothing, what was the motivation? Did you feel like there was something missing in the market or did you just want to start a cool new clothing line?
Trace Ayala: A little bit of both. I feel like the market is definitely missing a true American heritage brand that stays true to their roots. Everyone today wants that European style but we are who we are; 2 boys from the South.
True Jeans: What is your favorite William Rast Jeans style to wear and why?
Trace Ayala: I like the Billy Flare or Billy Bootcut. I ride almost every day and like the looser fitting denim that is comfortable for me to wear while I am roping.
True Jeans: What is your favorite William Rast women's style and why?
Trace Ayala: I like the Women's Savoy. The design of the yolk on the back makes all girls rears look amazing!
True Jeans: The brand has a strong celebrity following. Other than William Rast being a celebrity-driven brand, how will William Rast continue to differentiate itself amongst other top and emerging denim brands?
Trace Ayala: All we can do is be true to who we are and true to the clothes that we want to wear and I think that will end up differentiating us from the mainstream.
True Jeans: We absolutely love William Rast's signature back pocket design! Is there a story of influence behind the design?
Trace Ayala: We call it "Dub" because each pocket is half of a W which ties back to William Rast
True Jeans: Does William Rast have plans to branch into other merchandise categories besides clothing?
Trace Ayala: Absolutely! We will be creating an entire lifestyle brand.
True Jeans: What kind of jeans did you and Justin wear growing up?
Trace Ayala: Mostly Levi's because they always stay true to being an American brand.
True Jeans: What will be the hot trend we can expect to see for upcoming seasons from William Rast?
Trace Ayala: Distressed and vintage denim, work wear styling and classic and high-rise silhouettes.
True Jeans: What role do you and Justin play in the company? Are you just investors or do you participate in the day-to-day operations of the business?
Trace Ayala: Justin and I are co-founders of the brand. We are involved every day. I have an office here downtown and I have basically become the culture ambassador of the brand. I ensure that every aspect of this brand stays true to who we are.
True Jeans: Congratulations on your engagement to Joanna Garcia! Will you be wearing any William Rast to your wedding?
Trace Ayala: Absolutely!
True Jeans: Last question...What do you think of our website TrueJeans.com and our unique fit technology?!?
Trace Ayala: I think it is awesome!! I have always been a true believer that whatever jeans makes you feel comfortable is something you should be wearing regardless of the brand name.
Posted by Julie R. on August 4, 2008 at 12:11 PM
Filed under: Fashion Forums, Fashion Trends, Premium Denim Brands, True Cool, Woman's Clothing, Woman's Fashion
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Pine IV has created quite a buzz around the green community lately. It is hard to escape the eco-awareness craze and this is one trend that I hope is long lasting.
The Green Girl Guide, a blog dedicated to eco-friendly beauty, fashion and lifestyle trends, recently featured Pine IV in one of its posts. This post is great because it mentions how Pine IV is planning on launching a line made from organic cotton and bamboo in 2008. In the mean time, Pine IV continues to do its part to help the environment by planting a tree for every pair of jeans they sell.
Posted by Clare A. on November 19, 2007 at 10:59 AM
Filed under: Designer Jeans, Fashion Trends, Mom Fashion, Premium Denim Brands, True Cool, Woman's Clothing, Woman's Fashion
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It seems like every week there is yet another celebrity introducing a clothing line. Celebs like Justin Timberlake, Paris Hilton, Victoria Beckham and Sara Jessica Parker are all cashing in on their lucrative clothing lines and celebrities everywhere are looking to follow in their footsteps.
The latest celebrity turned designer making news is celebutante Kim Kardashian. The socialite and star of new E! reality show Keeping Up With the Kardashians became famous for being friends with Paris Hilton (among other things).
Kim stated, "It's definitely going to happen but we're just meeting with manufacturers at the minute so it's still in the early stages...We want to start with jeans. Like a denim line. And then we want to do some really cute dresses and stuff that we would wear."
Kim already owns and runs the L.A. boutique Dash with sisters Kourtney and Khloe. Dash specializes in designer labels and Kim states that "pretty much my whole wardrobe is from there.My life and my world is fashion."
Posted by Kristen D. on November 15, 2007 at 10:43 AM
Filed under: Fashion Trends, Mom Fashion, Woman's Clothing, Woman's Fashion
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Jennifer Garner loves her 7 For All Mankind jeans so much! This lovely lady practically lives in these jeans, wearing them to run errands, attend meetings, sign autographs and even while playing with daughter, Violet. Jennifer seems to favor the "A" Pocket style but has also been spotted wearing the signature bootcut.
Posted by Kristen D. on November 14, 2007 at 5:43 AM
Filed under: Designer Jeans, Premium Denim Brands, True Cool, Woman's Clothing, Woman's Fashion
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Patricia Field, the style mastermind behind the costumes of Sex and the City and The Devil Wears Prada, has teamed up with mega shoe retailer Payless to launch a collection of her stylish shoes.
Field recently wore a pair of 'one of a kind' shoes to the Oscars which will be remade as part of the range.
The collection is expected to hit Payless stores some time this holiday season and will retail for $45.00 and under. I am hoping Patricia's collection will be perfect to pair with some of my favorite jeans for all my holiday parties this year!
Posted by Kristen D. on November 13, 2007 at 10:42 AM
Filed under: Mom Fashion, True Cool, Woman's Clothing, Woman's Fashion
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There is no denying that skinny jeans are continuing to rule the denim scene this fall. One of the biggest trends this fall and winters is jeans and boots. Skinny jeans paired with boots are the perfect stylish duo to step out in as the leaves fall and temperatures drop.
Still not sure if the skinny trend is for you?!? Try creating the same look with a classic pair of straight leg jeans, like Red Engine’s Straight Leg. Straight legs offer a little bit more versatility while still being narrow enough to be tucked into your boots.
Posted by Kristen D. on November 10, 2007 at 1:41 PM
Filed under: Fashion Advice, Fashion Trends, Mom Fashion, Petite and Plus Sizes, Skinny Jeans, Woman's Clothing, Woman's Fashion
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The geniuses behind 7 For All Mankind are taking their brain power and focusing on launching a line of fashionable accessories, including shoes and handbags. A recent article in the Wall Street Journal examines whether or not 7 For All Mankind’s expansion can work.
The Journal tends to support the idea the 7 For All Mankind’s expansion will give the brand a stronger presence in the market and will be good for the company, stating:
"Launched in 2000, without any advertising but lots of word of mouth in hip, fashionable circles, Seven For All Mankind's jeans quickly became hot sellers, racking up $70 million in sales in its second year in business in 2002, up from $13 million its first year… The brand burned hot enough to catch Wall Street's attention. In 2005, Bear Stearns's Merchant Banking unit bought a 50% stake in Seven for All Mankind LLC for nearly $300 million. Founder Mr. Koral owned the rest. He is staying on with Seven until his contract expires in February."
Seven has also recently been acquired by the major apparel label, VF Corp, who also owns brands like Lee, Wrangler and Nautica. Seven should be able to use the resources already in place at these sportswear brands while breaking into the accessory market.
7 For All Mankind’s premium jeans literally exploded onto the scene, quickly earning critical acclaim and an immediate following for its innovative us of fits, fabrics, and finishes in denim. Will the same happen for the brand’s new line of accessories?
What do you think? Will 7 For All Mankind be able to successfully crossover into other product categories or should they keep their focus on the quality denim that so many of us how come to love?
Posted by Kristen D. on October 30, 2007 at 5:50 AM
Filed under: Designer Jeans, Fashion Trends, Men's Fashion, Premium Denim Brands, Woman's Clothing, Woman's Fashion
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Jessica Simpson graces the cover of the November 2007 issue of In Style Magazine. Jessica, whose two new movies, Blonde Ambition and Major Movie Star, are in the works, answers questions from both In Style readers and personal friends.
Jessica looks absolutely gorgeous in these shots. She is of course wearing her favorite pair of William Rast jeans.
To read the entire In Style article, click here.
Posted by Kristen D. on October 24, 2007 at 5:18 AM
Filed under: Mom Fashion, Premium Denim Brands, True Jeans, Woman's Clothing, Woman's Fashion
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Going green is not a new concept. In fact, I have shared environmentally friendly news about ways to recycle your old denim and Pine IV's efforts to be an eco-friendly brand. This trend of environmental awareness is beginning to take over the fashion world.
More and more brands are looking for ways to make them more eco-friendly. Innovative, affordable, eco-friendly designs are here to stay, and boutiques and stores are recognizing this emerging trends, and beginning to make these eco-friendly styles more available to consumers.
One of my favorite new eco-friendly brands is Doie Designs. This beautiful collection of Asian-inspired bamboo jersey fashions is the brainchild of Sara Kirsner. Kirsner previously worked with well known designers Marc Jacobs and Donna Karan before deciding to leave the high-end world of fashion to focus on her own environmentally friendly clothing line.
Doei Designs are made from bamboo fabric. Unlike cotton, bamboo grows fast without artificial assistance and does not require pesticides. Bamboo is also incredible soft and extremely durable and strong.
One of my favorite piece in this environmentally friendly collection is the Harusame Nagameru Dress. Check out the entire Doei collection at www.doiedesigns.com.

Posted by Kristen D. on October 20, 2007 at 5:31 AM
Filed under: Fashion Trends, Mom Fashion, True Cool, Woman's Clothing, Woman's Fashion
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The winter season (at least on our side of the coast) is underway. I woke up to a bit of frost on my car, and there is no denying that there are some cold mornings to come. Having lived in New England all of my life, I know how hard it is to find a flattering and fashionable coat that meets my winter warmth standards.
To my delight, I found some great hints in this months Issue of O Magazine. The article, entitled ‘The Right Coat For Your Body’ gives readers tips on just that—finding the perfect fitting, flattering winter coat. Now, a few of the price points in the coats featured in the article are a bit high, so I have put my own twist on the piece. I’ve found the same styles in the suggested coats online, all priced$300.00 or less. So here we go…
Problem: Some coats are bulky, taking away from our natural curves. For women that want the look of softer curves, a jacket with side button closures and tailored lines is suggested. I found a great jacket from Revolve Clothing. This is a lighter jacket spinning off from what is shown on Oprah’s magazine, but should create the desired effect of softer shoulders and a more pronounced, but soft waist.

Problem: Do you have a great waist, but a weaker upper half? Many women experience the same problem and would like to find a coat that, by the jacket’s style, accentuates their shoulders. Draping around the neck and shoulders is the best way to show off your upper half. This gorgeous wool coat from Marc Jacobs on Bluefly is a perfect fit. Wrapping around the waist still shows off your natural waist line, but the open v-neck and draping around the shoulders will help you with your fit needs.
Problem: Some women try to hide the area between their hips and knees in heavy ankle length coats. Well, O Magazine provides a solution: find a peacoat style more fitted around the upper waist, which forms into a a-line towards the bottom and make sure the coat is tailored to end above the knee. I would also suggest wearing this coat with slimming clothes, like a high waisted but fitted pair of jeans like Kasil Jean's Tribeca, or a pencil skirt with herringbone leggings. I found the perfect coat on Bluefly again. A DKNY wool pea coat with extended collar, drawn in waist and a lower cut to end right above or at your knee.
Problem: Need space for a bigger bustline, but still want room to move? A cocoon shaped coat is perfect for this fit battle. The coat’s shape allows for a full range of motion without looking like you’re swimming in the jacket. In fact, this style of coat which is lightly gathered at the bottom is coming back into style. Back in the 20’s the cocoon shape substituted for capes to offer better protection in the winter months. Because these coats are so popular, it was really hard to find them within our 300.00 budget, but I did get lucky on Oasis a great black and white wool blend with fashionable buttons and a funnel collar will do the trick!
Problem: In the 50’s A-line swing coats came into style, and let me tell you, it simply isn’t old yet! Every season new A-lines appear in better wool blend and colors than before. If you have a pear shaped waist line, which many of us do, this is the coat for you. Of all the coats suggested here, this is the easiest to find at your local department store. However, if shopping on line is more your style, check out this coat on BlueFly by Adam Meets Eve.

Problem: As a petite woman myself, I look for a coat which will give me a little more height. This great coat from La Redoute is just what I’d purchase. It has a wrapover look to give my torso a longer look and a partial funnel neck to give me more height up top around my neckline. The coat shows more leg, which also gives the desired illusion of height. Match that up with a great pair of heels and fitted bottoms and you’re ready to go!
I hope this helps you all either when browsing online or during in-store shopping trips!
If you have any other fit problems we can help you out with feel free to leave a comment and I’ll work on finding the right coat for your body. If you have any other favorite styles or stores online for coats feel free to share it in a comment as well! Happy Shopping!
Posted by Megan Dickinson on October 1, 2007 at 11:24 AM
Filed under: Fashion Advice, Fashion Trends, Mom Fashion, Petite and Plus Sizes, True Beauty, True Cool, True Jeans, Woman's Clothing, Woman's Fashion
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What a difference your waist waist line make! It is important to pay close attention to where your pants' waistband rest, aka the rise.
If you have a lot of room between your ribs and hips and your legs are on the short side, you are most likely long waisted. Wearing high waisted pants with tucked in tops is a great way to make your legs look longer.
Those ladies with longer legs and less distance between ribs and hips are considered short waisted. By wearing pants with a lower rise with untucked shirts can stretch out your torso and make you midsection appear longer.
When your waistband is hitting where it is should bem your legs and torso will appear to be in perfect proportion.
For more information about finding the perfect rise for your body check out People Magazine's Style Watch.
Posted by Kristen D. on September 24, 2007 at 6:27 AM
Filed under: Fashion Advice, Fashion Trends, Mom Fashion, True Jeans, Woman's Clothing, Woman's Fashion
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Not all of us are lucky enough to have curves in all the right places. For those who are a little less well endowed in the bust, there are a few simple tricks from People Magazine’s Style Watch that can make you appear more voluptuous. Don’t worry, we won’t tell!!!
Just like those with a boyish figure, you small busted ladies out there can create curves and a more shapely appearance by wearing clothing that is very structured. Tops that add dimension, whether in the form of ruffles, embellishments, etc., are a great way to create the appearance of a larger chest. Asymmetrical and higher necklines will also help to broaden the shoulder and create the illusion of a fuller bust.
Adding layers or clothing that drapes and the bust is also a trick that helps to fill you out. Kate Hudson is a great example of how layering can work in your favor. “While the slim knit (left) is fine, the sweater’s added layers and the belt make for a sexier silhouette.”
Posted by Kristen D. on September 21, 2007 at 7:14 AM
Filed under: Fashion Advice, Fashion Trends, Mom Fashion, True Jeans, Woman's Clothing, Woman's Fashion
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Boyish figures are generally thinner, lanky and small-chested with thin hips. Anyone with a boyish figure should be looking for clothing that creates the illusion of curves. The following tips from People Magazine's Style Watch can help you add feminine curves to any boyish figure.
First, try wearing jackets or tops and dresses that are structured at the waistline. Clothing like this that carves out a waistline creates instant curves.
Cameron Diaz is a great role model for how to dress a long and lean shape. In both shots, Cameron creates a great long leg line with a great pair of William Rast’s Sadie straight leg jeans. However, in the photo on the left, Cameron’s cropped jacket that hits right at her natural waist helps to create a much more shapely body.
Those with a boyish figure are lucky enough to pretty much get away with wearing anything on the bottom. You should look for pants that hug your hips to help enhance any curves you do have. Check out both Hudson and William Rast more hip hugging styles that help to play up sexy curves!
Posted by Kristen D. on September 14, 2007 at 7:10 AM
Filed under: Fashion Advice, Fashion Trends, Mom Fashion, True Jeans, Woman's Clothing, Woman's Fashion
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Having a big bosom may sound like a blessing to many women but it can sometimes be difficult to find the right clothing to properly flatter a big bust. Big busted women know that dressing their shape pose unique problems. To down play a top heavy chest, you should try to put together entire outfits that help make your chest appear more in proportion with the rest of your body.
First, avoid wearing baggy, shapeless tops. One common mistake many women with large busts make is to buy baggy tops in the hopes of hide their breasts. But baggy tops only serve to add the illusion of pounds, so you look heavy and busty. You should choose tops the glide over and follow your curves.
To best play up your curves, be aware of necklines. Look for v-necks, scoop necks, and open-collar button-ups. Each of these styles help to draw the eye upward, taking the emphasis off your chest. Opening your neckline with tops like these will help to make it seem longer.
Work on creating outfits that help elongate your midsection to help stretch you out. Jessica Simpson is a perfect example of how elongating your midsection can work to your advantage. In the photo on the left, Jessica’s unflattering high-waisted pants make her breast appear to be sitting right at her hips. On the right however, Jessica creates a longer torso line by wearing lower-cut jeans and an untucked t-shirt.
Posted by Kristen D. on September 12, 2007 at 6:09 AM
Filed under: Fashion Advice, True Beauty, True Jeans, Woman's Clothing, Woman's Fashion
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You can always count on Women’s Wear Daily to provide you with breaking news in the fashion world. The latest news in the denim world is reminiscent of childhood. On August 30, 2007, WWD.com introduced me to a Spanish denim retailer, Cimarron, who has introduced scratch and sniff jeans for their fall line. The idea arose during a late night design session when a member of the design team accidentally spilled a green tea onto their trousers.
The latest fall collection features colored denim with a matching scent. The yellow jeans have a lemon scent, the orange jeans are scented with mandarin tones, green denim is minty fresh and pink smells of fresh berries. According to Cimarron’s designer, Tiziano Folgia, the scent is only released when the denim is rubbed and the scent should last up to 20 washes.
This is an interesting concept but I am not sure if I am ready to walk around in denim smelling like mint or lemon. What do you think? Would you be interested in owning a pair of these new scratch and sniff jeans?
Posted by Kristen D. on September 11, 2007 at 6:19 AM
Filed under: Designer Jeans, Fashion Trends, Premium Denim Brands, True Jeans, Woman's Clothing, Woman's Fashion
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All you petite ladies out there know just how difficult it can be to perfectly flatter your petite frame. Fit is all-important on a petite figure, so shop carefully.
Because you are working with a smaller frame, you do not want to overwhelm your shape with big, bulky or overly embellished clothing. Reese Witherspoon outfit on the left is much more flattering because the streamlined, form fitting clothes make her appear slimmer.
To help elongate and visually lengthen the leg, try a pair of tailored bootleg jeans. Kasil’sChelsea or Tribeca Trouser are to good options for creating a streamlined leg without adding bulk. With many style available in short length, !iT jeans is another great brand that offers lower rises in many styles that can work well on petite figures. Always remember that length is one of the easiest things to fix. Learn more about hemming options here.
Check out People Magazine’s August Style Watch Issue for more information on how to best play up your shape.
Posted by Kristen D. on September 10, 2007 at 6:18 AM
Filed under: Fashion Advice, Mom Fashion, True Beauty, True Cool, True Jeans, Woman's Clothing, Woman's Fashion
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I am always on the lookout for great bargains and in my search I came across this cool new website that I couldn’t help but share with our True Life readers. Styleviolet.com is a small boutique site featuring some of the latest fashion trends for women. You’ll love the site because nothing is more than $150 and most items are under $50. Styleviolet.com features pieces from small designer and celebrity favorites. Check out the some of my favorite items below.
Have any great site that you would like to share? Let me know. I am always dying to find new and exciting website!
Posted by Kristen D. on September 9, 2007 at 1:31 PM
Filed under: Mom Fashion, True Beauty, True Cool, Woman's Clothing, Woman's Fashion
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In May 2007 Steven Vogel released the book, Streetwear found here. Vogel is a freelance writer and critic and has contributed to several international magazines and websites. He is also the Global Special Projects Manager at Burton Snowboards.
Vogel is an enthusiast for all things street. In his own blog post announcing Streetwear’s release Vogel writes about his own goals and aspirations behind creating this work:
“What I wanted to achieve with this book is not really that simple to answer with one statement. I wanted to gather all my friends, colleagues and people that have inspired me in one way or other and get them to sit around a table, eat some BBQ and drink beers and talk about our experiences, thoughts, fears, goals and opinions about the subject of streetwear and subsequently this sub culture which has, for all of his, turned from fan, life to work and hopefully still encompasses all these facets…you will not find the who’s who of streetwear here, some people whom I wanted to participate didn’t want to, I didn’t know them or they had no time…I don’t want to preach about what it is streetwear and what it is … Nor are any of the contributors interested in telling you what to think. Each contributor shares their story, their idea’s, their thoughts on their very own personal journey in this sub culture through either interviews and / or short stories that were conducted throughout 2006.”
In addition to his other achievements, Vogel curates the annual streetwear show, 'Untitled'. Here is some information about the 2007 and 2006 parties . 'Untitled' is part of the BREAD & Butter international street culture tradeshow held in both Berlin and Barcelona every year.
I would suggest to any interested in street or urbanwear to check it out! If you’ve already read it, or have suggestions on other books on the streetwear sub-culture I ask you to share the wealth in a comment!
To read more of Steven Vogel’s commentary go to his blog featured on Hypebeast. There are a variety of blogs featured on this site about kicks, jeans, graffiti, art, and music. All are great reads with an international flavor.
Posted by Megan Dickinson on September 5, 2007 at 11:20 AM
Filed under: Designer Jeans, Fashion Advice, Fashion Trends, Men's Fashion, Premium Denim Brands, True Beauty, True Cool, True Jeans, Woman's Clothing, Woman's Fashion
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This post is for all you Laguna Beach and The Hills fans out there. Lauren Conrad has quickly become one of the most stylish reality TV celebrities out there. She has created a chic style all her own that has included trapeze and draped dresses that perfectly flatter her figure. Buzz was recently created about Lauren’s future as a designer when she was spotted this week on the red carpet of the Teen Choice Awards looking absolutely lovely in her own teal creation.
Can’t get enough of Lauren’s style; have no fear! The Lauren Conrad Collection debuted last week at the Las Vegas MAGIC Convention and is scheduled to hit stores on September 15th. Conrad, who is currently studying fashion design at the Fashion Institute of Design and Merchandising, has always had a love for fashion and design and has certainly honed her personal style over the last few years. Her new line is set to include forty different pieces in fabrics like jersey knit and gauze and is inspired by the clothing Lauren loves wearing.
Check out www.shoplaurenconrad.com to get a preview of