True Apparel Company is the first retail company 100% focused on fit. We use proprietary software to predict best fit and provide an easy and reliable way to purchase clothing online. TRUE JEANS (www.truejeans.com) is True Apparel Company’s online jeans store and first business unit. In a recent article by Fortune Small Business magazine, Jupiter Research stated “...this is a new and great idea.”
True Jeans is an online jeans store that sells a variety of well known designer jeans brands. True Jeans tells shoppers exactly which jeans brands and styles fit them the best.
True Jeans has partnered with My Virtual Model (MVM), the industry leader in online garment visualization technology to develop a proprietary software application to predict best fit and size for our customers. This fit application is uses MVM's base fit technology, licensed under patent # 6,665,577, as a foundation to the application. True Jeans has augmented MVM's base technology with additional proprietary methods and processes to create a robust jeans fit solution for its customers. Further, True Jeans works closely with the top brands jeans companies it carries and performs weekly fit tests to ensure that our fit predictions are constantly improving.
Mission Statement:
True Jeans’ mission is “to provide people of all body types the easiest experience for purchasing jeans and apparel, by personalizing fit for each customer and eliminating the dressing room.”
| true jeans matches you to designer jeans that fit your unique body shape and measurements.
