"Big Idea" on CNBC

True Jeans was recently featured on CNBC's Big Idea with Donny Deutsch.  Donny sat down with True Jeans co-founders Romney Evans and Jessica Arredondo to discuss whether TrueJeans.com is indeed a "BIG IDEA".  Donny's other guests, Duff Makagan (former Guns n' Roses bassist) and Susan Holmes (swimwear and jeans supermodel), joined in on the discussion.  Susan Holmes was enthusiastic about TrueJeans.com as an easy solution to finding jeans that fit.  Duff was a little hesitant at first, saying "he might need someone to walk him through it."  By the end of the segment Duff came around and agreed with both Susan Holmes and Donny Deutsch that True Jeans is indeed a BIG IDEA that will be worth hundreds of millions. 

True Jeans is an online jeans store that matches shoppers to designer jeans that fit.  True Jeans features designer jeans brands such as 7 For All Mankind, Hudson Jeans, Paige Premium Denim, William Rast, and Lucky Brand Jeans.